leadregen.ai | Turn Your Dormant Database Into Booked Appointments
FREE TRIAL — YOUR FIRST 500 LEADS

Your dormant database is unclaimed revenue. We collect it for you.

You've already paid for every lead sitting in your CRM. Our AI re-opens conversations with them over SMS or WhatsApp — sounding completely human — qualifies the interested ones, and books them straight into your calendar. Your setup fee comes straight back as appointment credits — after that, you only pay when appointments land.

// setup pays for itself  // no new software  // live in days

● reactivation_engine simulation
Jamie R. — dormant 9 mo Dormant
Mark D. — dormant 8 mo Dormant
Priya K. — dormant 22 mo Queued
Pipeline recovered £0
Built for high-volume lead industries
Online education Home improvement Solar & renewables Estate agencies Dental & aesthetics Gyms & fitness Insurance Automotive
Real campaign, real numbers

818 "dead" leads. 41 booked calls.
£49,200 projected revenue.

An online education provider handed us a database of old course enquiries they'd written off. Our AI opened one simple, human question — and 5% of the entire list booked a call.

The opening message

"Hi, I'm Sarah from [Academy] — is this the same Jamie that enquired about personal training courses back in November?"

One binary question. Easy to answer, impossible to ignore — and the conversation flows naturally from "yes" all the way to a booked appointment.

Total leads contacted818
Replied to the AI187  ·  22.9%
Qualified & call-now opportunities15  ·  1.8%
Booked appointments41  ·  5.0%
22.9%
of a written-off list replied
5.0%
of the entire database booked a call
£49,200
projected revenue from one campaign
£0
extra work required from their team
The maths of a dormant database

Every lead in that list cost you money. Most never bought.

High lead volume means high lead wastage — quotes that went quiet, enquiries no one chased, numbers that never picked up. That's not a dead list. That's cash sitting on the table.

£20–£150+

What a single lead typically costs to generate in high-turnover industries. You paid it once — most businesses never try to collect on it twice.

5+ touches

What it usually takes before a lead converts. Most follow-up stops after one or two attempts, because humans get busy. AI doesn't.

1 question

What it takes to restart a conversation. A simple yes/no opener that sounds completely human — because leads reply to people, not marketing blasts.

Why SMS & WhatsApp

We use the channels people actually open.

Your leads ignore emails from businesses and don't answer numbers they don't recognise. But nearly every text message gets read — usually within minutes. That's why every conversation we run happens over SMS or WhatsApp.

SMS — messages opened~98%
WhatsApp — messages opened~98%
Email — messages opened~20%
Cold calls — actually answered<10%

Widely cited industry benchmarks. Most texts are read within minutes of arriving — most marketing emails are never opened at all.

The follow-up problem

Your team is human. That's the problem with follow-up.

Even great salespeople have Mondays, sick days and off-weeks — and chasing months-old leads is the job every rep quietly avoids. The AI turns up at 100%, on-script, every single conversation.

The reality of human follow-up

Hit and miss, and on payroll either way

✕Has good days and bad days — the lead who texts back at 4:55pm Friday gets Friday-afternoon effort
✕Goes off-script under pressure — overpromises, misquotes, mis-sells
✕Sick days, holidays, notice periods — and the pipeline stalls with them
✕Drops old-lead follow-up the moment things get busy — it's the job everyone hates
✕One conversation at a time, office hours only
✕Salary, commission, recruitment and training — paid whether appointments land or not
Your AI reactivation engine

100% consistent, every conversation

✓Brings the same A-game to every message — 9am Monday or 11pm Sunday
✓Sticks to your approved script and offers — same claims, same prices, every time
✓Never off sick, never on leave, never hands in its notice
✓Follows up every single lead in the database — it physically can't forget one
✓Runs thousands of conversations at once, around the clock
✓Paid per booked appointment — costs nothing when nothing lands
This isn't about replacing your sales team. It's about feeding them. Your closers stay doing what they're best at — closing. The AI does the grind they hate, and hands them a calendar full of warm, qualified conversations.
How it works

Three steps. Zero extra work for your team.

STEP 01

We analyse your database

Send us your list or connect your CRM — spreadsheets are fine. We assess your lead pool for maximum reactivation potential before a single message goes out.

STEP 02

AI re-opens the conversation

Starting with one natural, human-sounding question, our AI engages every dormant lead over SMS or WhatsApp — answering questions, handling objections and filtering out the time-wasters.

STEP 03

You take the call

Qualified, interested leads get booked straight into your calendar and sent to your team. You pay per appointment — if nothing lands, you pay nothing.

Database value calculator

What's sitting on your table right now?

Drag the sliders. The estimate uses a 3% appointment rate — well under the 5% our last education campaign delivered.

Your numbers

Estimated appointments booked
150
Potential recovered revenue
£75,000
Claim this revenue

Illustrative estimate at a conservative 3% appointment rate. Actual results vary by list quality, offer and industry.

What we deploy

One flagship engine. Three force multipliers.

Flagship — pay per appointment

Database Reactivation AI

The engine that treats every lead like it's your last. It works through your entire dormant database over SMS or WhatsApp, strikes up natural conversations, and turns "dead" leads into booked calls — at a scale no human team could touch.

24/7
Working your list — nights, weekends, bank holidays
⚡

Speed to Lead AI

Stop losing new leads to whoever picks up the phone first. AI engages every fresh enquiry within seconds, around the clock.

🌙

Out of Hours AI

Evening and weekend enquiries get answered and qualified instantly — so your mornings start with booked calls, not cold callbacks.

★

Google Reviews AI

Every review gets a considered reply without eating your team's hours — protecting the reputation that your ad spend depends on.

The deal
Try it free. Setup pays for itself.
Then only pay when appointments land.
Step 01 — Free trial

Your first 500 leads, on us

We run a live campaign on up to 500 of your dormant leads so you can watch real appointments land before spending a penny.

Step 02 — Self-funding setup

Your setup fee comes back to you

One setup fee to go live at full scale — and every penny of it is credited back through the first appointments we book for you.

Step 03 — Performance only

No appointments = £0 invoice

From there, you pay an agreed fee per booked appointment. No retainers, no long contracts — we earn when you earn.

Start my free trial
FAQ

Fair questions, straight answers.

We take up to 500 leads from your database, launch a live reactivation campaign, and you watch the replies and bookings come in — at no cost. It's the fastest way to prove what your list is worth. If you like what you see, we scale to the rest of your database on a pay-per-appointment basis.

There's a one-off setup fee to take your campaign live at full scale — but you get every penny of it back, credited against the first appointments we book for you. Once it's recouped, you simply pay an agreed fee per booked appointment. If a campaign books nothing, your invoice is £0. We'll agree the per-appointment rate on our call, based on your industry and sale value.

No — that's the whole point. Conversations open with a simple, natural question and flow like a real person is typing. The AI answers questions in context, handles objections and knows when to hand off to a human. In our education campaign, 22.9% of a stone-cold list replied — people don't reply to robots.

Usually the opposite. Chasing months-old leads is the work reps avoid most — the AI takes that grind off their plate and replaces it with a calendar of warm, pre-qualified conversations. Closers close more, commission goes up, and nobody's job changes except for the better.

Two things: your lead list (a CRM export or spreadsheet is fine) and access to a calendar to book into. Setup is handled by us and campaigns are typically live within days.

We only contact leads who previously enquired with your business, every message includes a clear opt-out, and opt-outs are honoured instantly and permanently. We'll walk through the compliance detail for your specific list on our call.

Old is normal — we regularly reactivate leads that have been sitting for one to two years. Older lists convert at lower rates, but with a free trial and pay-per-appointment pricing, even a modest reactivation rate on a big list is meaningful revenue at zero risk to you.

A lead who has engaged in conversation, met your qualifying criteria, and confirmed a time slot in your calendar. We define the criteria together up front so there's never a grey area on the invoice.

Find out what your database is actually worth.

A 15-minute call. We'll look at your list size, your sale value and your market — then run your first 500 leads free so the results speak for themselves. If there's money in your list, we only get paid when you do.

Start my free 500-lead trial

// no obligation  // no retainer  // pay per appointment only